BA brings in Emin to oversee London 2012 ‘dove’ project


BA brings in Emin to oversee London 2012 ‘dove’ project

British Airways is planning to decorate a number of its aircraft to look like doves in celebration of the London 2012 Olympic Games, in a project overseen by artist Tracey Emin. Pascal Anson, a British artist and one of the winners of BA’s “Great Britons”, a competition to tap into undiscovered British talent, has created the new designs for the planes, with artist Tracey Emin acting as a mentor.

The new design will be seen on planes from April. The airline is still determining the number of planes to be changed, stating that it will be at least eight, in operation all year. Exact details of how the design will be different from BA’s current livery are not yet available, but is expected the blue parts will be painted white. BA said the plane’s tailfin and logo will remain intact.

According to BA, it used to be a tradition to set doves free during the Games.


About Mark Westall

Mark Westall is the founder and editor of FAD magazine, a curation of the world’s most interesting culture, and Creative Director of FAD Agency, a strategy & creative agency working with brands to solve business problems using cultural tools. In 2008 following his passion for art he founded what has grown to become FAD magazine. FAD magazine is internationally recognized as a key figure within the emerging and contemporary art world, and has been selected as official partner by organizations as diverse as Moniker Art Fair, START, Volta and Christie’s. In addition Mark is a columnist for City Magazine.

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