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Silicon Valley Invests in The Arts

March 4, 2013 Art News No Comments

20130304 223948 Silicon Valley Invests in The Arts

High profile technology companies, investors and entrepreneurs are quickly becoming major players in the art world, financing tech-centered arts installations and entering the currently lucrative art market. Interested less in globally recognized artists and more in digitally forward-thinking projects, these new buyers are changing the landscape and market for contemporary art.

An engineer will look at a photograph or video art in a way a banker couldn’t— we think in ones and zeros, we think in terms of screens,”

says collector and tech-entrepreneur Trevor Via: AO Art Observed

Read More at The Wall Street Journal

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